DIGITAL MARKETING COORDINATOR

Job Title: Digital Marketing Coordinator

Hours: Part-time

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I. Purpose of the Job:

• Expand the reach and impact of Fellowship Church through innovative digital marketing strategies alongside thePrograms and Creative Teams. This team member will be a creative, results-driven professional with experience in social media marketing, email marketing, and content creation.

II. Experience and Knowledge Required:

• Research Ability
• Digital Literacy
• Composition of Sales Products
• Bachelor’s Degree Related to Marketing, Business, or English
• Proven experience as a digital marketing specialist or similar role
• Experience promoting a brand or organization using social media (including Instagram and Facebook)
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Experience with social media management tools such as Hootsuite, Buffer, or Sprout Social
• Knowledge of email marketing tools such as Mailchimp or Constant Contact
• Strong analytical skills, with the ability to track and report on performance metrics
• Demonstrable experience in marketing data analytics and tools
• Experience in MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Web analytics, Google Adwords etc.)
• Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
• Well-organized and detail-oriented
• Proven track record of effective time management
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• Ability to manage multiple projects simultaneously while meeting deadlines
• Ability to work as a team player and discuss needs, challenges, and ideas
• Ability to think ahead, anticipate organization needs, and offer creative solutions
• Writing and editing experience
• Experience managing volunteers
• General knowledge of design concepts with a pulse for current trends and techniques
• Ability to build a team
• Ability to lead a team in completing projects

III. Essential Functions and Responsibilities:

• Develop and implement digital marketing strategies that align with the mission and values of Fellowship Church
• Create engaging content for our website, social media channels, and email campaigns
• Manage and grow our social media presence, including creating and scheduling posts, monitoring comments and messages, and analyzing performance metrics
• Develop and execute email marketing campaigns, including creating email templates, writing copy, and tracking and analyzing results
• Work closely with the Creative Director ensure alignment with overall creative vision and direction from the Lead Pastors
• Collaborate with our Programs Lane to promote upcoming events and programs through digital channels
• Conduct market research and stay up-to-date with digital marketing trends to ensure our strategies are effective and relevant
• Decide on appropriate placement of ads
• Determine what content will reach customers
• Develop projects to create content
• Create micro content for weekends and special events
• Publish digital marketing content online
• Measure digital traffic
• Monitor social media and Google Analytics
• Optimize paid advertising campaigns using SEO and other tools
• Report on the growth and analytics of campaigns to Director and Pastors
• Scale campaigns to maximize ROI
• Monitor project status and budget
• Brainstorm and implement experiments and conversion tests
• Participate in shoots and edit videos for conferences and special services
• Oversee content for the ministries of Fellowship Church
• Submit purchase requisitions pertaining to social media and website
• Initiate social media strategies and timelines for services, departments, special events, and conferences
• Find and moderate stories of life change to share on video and social media
• Develop and upkeep an engaging website that acts as a first-time guest friendly platform
• Serve as a liaison between technologies and Creative Department about marketing strategies
• Understand the Fellowship Church brand, support and improve it through website and all social media
• Connect with departments about potential stories of life change
• Stay current on social media trends
• Create timelines for social media posting and messaging
• Be consistently raising up other digital marketing creatives to support other departments
• Completion of any and all other necessary assigned tasks from the Creative Director and/or direct supervisor.

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• Weekly Responsibilities

1. Attend weekly staff meetings
2. Report updates on all projects to direct supervisor
3. Respond to emails, phone calls, and texts in a timely manner
4. Manage projects, organize tasks, and prioritize workload
5. Communicate project progress with ministry departments
6. During non-business hours, be available for rare emergency work

IV. Attributes:

• Life-giving spirit and attitude
• Driven to pursue excellence
• Creative mindset
• Out-of-the-box thinker
• Task-oriented
• Demonstrate loyalty to the vision of the team and church
• Must embrace the mission of Fellowship Church to reach all with Hope & Healing through a relationship with Jesus Christ
• Heart of a servant
• Leadership skills
• High-capacity, multi-tasking individual who is comfortable working independently without constant supervision, while also being able to work as a team player
• Strong written/oral communication and interpersonal skills
• Initiative
• Team Building

V. Extent of Public Contact:

• Fellowship Church Pastors and Staff Team Members
• Routine contact with Dream Team Members
• Members, attendees, and guests of Fellowship Church

VI. Physical Demands:

• Sitting for long periods of time
• Must be able to drive own vehicle
• Carrying heavy duty gear

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How to Apply
To apply, email your portfolio and resume to hr@thefellowshipchurch.com.